Whitebank Fine Art values the privacy of our clients and customers and respects the choices you make about how you hear from us and how we make use of your personal data.
1. PRIVACY NOTICE
OUR PRIVACY PROMISE
Whitebank Fine Art promises to use your data ethically and to allow you access to update it, restrict its use, or request its deletion.
WHAT TYPE OF DATA DO WE COLLECT ABOUT YOU?
You may provide us with personal data (such as name and contact information, including email address or telephone number) when:
• you correspond with us by phone, e-mail or in person,
• you complete a request form on our website,
• you express interest in an exhibition event or an art fair,
• you attend an exhibition event run by, or an art fair attended by us, or
• you purchase an artwork or other goods from us.
You may provide us with additional financial and/or credit card information if it is needed to sell artworks or other goods to you or help manage the services we provide to you.
We may automatically collect technical information about you, such as the internet protocol (IP) address used to connect you to the internet, your login information, browser type and version, time zone setting, browser plug-in types and versions, plus your operating system and platform.
You may also provide us with personal data about your visit that our website products and services collect, including the full Uniform Resource Locators (URL) clickstream to, through and from our website or other service, including date and time.
We may also collect information about the artworks and services you viewed or searched for, including analytics about your browser such as page response times, download errors, length of visits to certain pages, and page interactions information such as scrolling, clicks, and mouse-overs.
HOW DO WE USE YOUR PERSONAL DATA?
We use the personal data that we hold:
• to provide you with information about our artworks, services and events,
• to carry out our obligations arising from any agreements entered into between yourself and us,
• to comply with any legal and/or regulatory obligations, and/or
• for security and identification purposes.
We may also use the personal data held about you to provide marketing information about other artworks, services and/or events that we offer of a nature similar to those that you have already purchased and/or enquired about.
We also use the personal data held about you to ensure that the content from our website is presented in the most effective manner for you and for the device you use to access it.
HOW DOES OUR WEBSITE USE YOUR DATA?
A cookie is a small file of letters and numbers that is stored in your browser or the hard drive of your computer or mobile device. Information about your browsing may be tracked using web analytics software and services including Web server stats, Google Analytics and WordPress Stats.
If you would prefer that we don’t track you using cookies then you can opt out using the cookies consent pop-up on our website, or by adjusting your browser settings. You can also clear the cookie cache in your browser to clear any cookies we may have stored on your device.
WHEN DO WE SHARE INFORMATION WITH OTHERS?
We may share your personal data with selected third parties including business partners, suppliers, service providers and subcontractors for the performance of any agreement we enter into with you, which may include analytics and search engine providers who assist us in the improvement and optimisation of our website and other services.
We may share your personal data with credit reference agencies for the purpose of assessing your credit score where this is a condition of us entering into an agreement with you.
We may also share your personal data with a third party in the event we sell or buy any business or assets, in which case we may disclose your personal data to the prospective seller or buyer of such business or assets, or if we, or substantially all of our assets, are acquired by a third party, in which case personal data held by it about its customers will be one of the transferred assets.
WHERE DO WE STORE YOUR PERSONAL DATA?
HOW DO WE KEEP YOUR PERSONAL DATA SECURE?
Our website and other services use encryption to protect your personal data. Any information we transmit via the internet, including our email communications, are encrypted while in transit. Although we do our best to protect your personal data, we cannot guarantee the security of your data transmitted to our website or other services over networks that we do not control. Any transmission is at your own risk. Once we have received your information, we will use strict procedures and security features to try to prevent unauthorised access.
We also expect you to use strict procedures and security to prevent unauthorised access to your personal data. If we have supplied you with the ability to set a password to access any part of our website, or any other service which have provided to you or help you manage, then you are responsible for keeping this password secure. Use a unique, secure password and do not share your password with anyone. Where it is available you should always use two-factor authentication to protect your personal data.
WHAT ARE YOUR RIGHTS?
The EU General Data Protection Regulation (GDPR) gives you the right to access, amend or revoke any consent that you have provided regarding the storing or use of your personal data. You have the right to ask us not to process your personal data for marketing purposes. We will inform you before collecting your data if we intend to use your data for marketing, or if we intend to disclose your personal data to any third party for marketing purposes.
FOR HOW LONG A PERIOD DO WE KEEP YOUR PERSONAL DATA?
We will keep your personal data for as long as required for the purposes set out above or as required to comply with any legal obligations to which we are subject.
Where we are permitted to send you direct marketing communications we may retain your personal data for as long as you do not unsubscribe from receiving such communications.